Over 18,000 Bennetts customers get closer to the BSB action

Bennetts proudly announces that over 18,000 of its valued customers and BikeSocial members got closer to the BSB action in 2023.

The recently concluded Bennetts British Superbikes season proved to be a spectacle of unparalleled drama, and Bennetts ensured that its customers and members were closer to the action than ever before, with the introduction of their exclusive 'Super Experiences' rewards program.

Building upon an already extensive list of experiences (see full list here), the highlight of this season was the introduction of the 'Bennetts Pit Perch.' This unique offering allowed customers an unprecedented opportunity to stand on the pit wall, providing an up-close encounter with the adrenaline-fueled atmosphere of the races and pit lane activity.

Complementing this thrilling addition, new and distinctive viewing areas were established at Oulton Park and Thruxton, in addition to the popular 'Pit Box' experience at Silverstone, Donington Park, and Brands Hatch.

To participate in these extraordinary opportunities, Bennetts customers or BikeSocial members, the latter also unlocking a host of additional benefits and discounts, simply needed to enter the Bennetts BSB Experiences competitions in advance of each round through the BikeSocial membership website.

In a gesture of surprise and appreciation, Bennetts staff went above and beyond, presenting many unsuspecting customers with additional grandstand tickets, exclusive race day hospitality packages, and the extraordinary chance to stand on the podium and present trophies to the victorious riders.

Bennetts Customer Testimonials

Paul Gardiner, one of the first Pit Perch attendees, shared his experience: “The excellent Bennetts Team were knowledgeable, helpful, and courteous. The time spent in the pit box and on the pit wall was fascinating, enlightening and entertaining.”

Kate Allen, who spent time in the Bennetts Pit Box at Brands Hatch: “Amazing! The entire Bennetts team were helpful, friendly and approachable. As a big fan and follower, being able to access the closed paddock really added to the enjoyment of being at BSB. The Bennetts pit garage area felt like we were getting something really special. The opportunity to have additional treats such as access to the grid and pit perch just elevates the BikeSocial offer to the top. I will be getting a quote from Bennetts when my insurance next comes around and even if it is a little higher, I will transfer to be part of the Bennetts community.’’

James, who experienced our exclusive viewing area at Thruxton: ''It was another amazing day. We did the Church corner experience which was brilliant and my guest Jim got to give out the trophies on Sunday!''

Bennetts British Superbike Championship Series Director Stuart Higgs commented:

“This season has been incredible for the Bennetts British Superbike Championship both on track with the thrilling racing, but also off track as more Bennetts customers and BikeSocial members than ever before have been given exclusive access to get closer to the action.

“The new Super Experiences introduced for this year have been a huge success with highlights including the Snetterton Safari, when guests were able to get an amazing trackside view, plus at Thruxton when Bennetts customers were taken to Church - the fastest corner on the calendar, and that is something which has never been possible for fans to experience until now with Bennetts.”

“I am delighted that a record number of guests have had the chance to really experience BSB up close and personal including visiting the pit box and the new viewing access on the pit wall, thanks to our long-standing partnership with Bennetts. We of course look forward to the new season and continuing to bring Bennetts guests to the heart of the action.”

Chris Newble, Bennetts Brand, PR and Events Manager:

“We are continually working with our partners and the organisers of the Bennetts British Superbike Championship to find new and exciting opportunities for our insurance customers and BikeSocial members.

“There are few Championships in the world that allow this level of access. From standing in the heart of pit lane in one of our pit boxes, to watching live races up on the pit wall. This truly is a series that gets you within touching distance of the action.”

“I would also like to take this time to thank the Bennetts Events Team and MSV staff who work tirelessly at each round to activate these outstanding experiences for our customers.”

Full List of Bennetts VIP Experiences

• Pit Perch

• Pit Box Experience (Silverstone, Donington Park, Brands Hatch)

• Exclusive Viewing Areas (Oulton Park, Cadwell Park, Thruxton, Snetterton)

• Grid Walks

• Pit Lane Tours

• Safety Car Laps

• Pillion Laps

• Narrated Laps

• Grandstand Tickets

• Parade Laps

• Priority Pit Walks

• VIP Tickets

• Rider Meet & Greets

• Press Conferences

• Race Day Hospitality Packages

• Podium Trophy Presentations

Getting a quote at https://www.bennetts.co.uk/motorbike-insurance is simple and Bennetts search their panel of insurers to find riders their best price for the cover needed. All Bennetts insurance policies are Defaqto 5-star rated, include 17 of the most common modifications covered as standard, provide access to a 24/7 UK-based claims team along with membership to its exclusive BikeSocial portal, which has incredible discounts on riding kit, accessories, experiences and rider training, along with much more.